First Friends Magazine
Freyja has always been a fan of children’s magazines. I don’t normally tend to buy them for her, but she can usually con her grandparents into parting with their cash in exchange for one. She likes the pictures of her favourite characters, the stickers and most importantly the free toy that comes with them.
I jumped at the chance to review a brand new magazine – First Friends Magazine – which is aimed at 2 – 4 year olds. As the girls are at either end of the recommended age bracket I was interested to see how they both responded to it.
The magazine is designed to support learning in toddlers through stories, rhymes and activities using familiar characters from TV and books. The first magazine includes The Very Hungry Caterpillar, Elmer and Woolly & Tig. This first issue has a Very Hungry Caterpillar tea set, the first part of a collectable Elmer height chart and a Spot first words poster. There are also Gruffalo Trunkis and In the Night Garden toys to be won.
So what did the girls think of the magazine? Well, like any magazine, they were keen to look inside. Emily was particularly attracted to the pictures of the Gruffalo, Iggle Piggle and Upsy Daisy on the front cover. They enjoyed flicking through the pages together, initially looking at the pictures and activities to do inside.
It wasn’t long before they had discovered the stickers and wanted to stick them in. Freyja got the hang of where the stickers were supposed to go quickly, and Emily soon got the idea too as she watched her big sister. The stickers were large enough that Emily was able to manipulate them and stick them in without any help – which is great because she is desperate to be able to things all by herself.
For both girls, the best thing about the magazine had to be the free tea set. It comprised of a teapot, two cups, two plates and two little pieces of “cake”. It was lovely watching the two of them playing at “tea parties” with each other and their toys.
I suppose my only criticism would be that although the magazine is aimed at 2 to 4 year olds, the small print says that the toys are not suitable for children under the age of 3 years. I would never let Emily play with this unsupervised and she really did love pretending to pour tea into the cups, but it is a shame that the freebie doesn’t quite match the targeted age group.
All-in-all we did enjoy the magazine. I thought it had a nice balance of different activities – some more appropriate for Freyja and some more appropriate for Emily, but I think it was pitched just right for toddlers. I liked that it has a mix of different characters from both TV and books rather than most of the other magazines which feature one particular TV character or restricted to those on one particular TV channel.
The First Friends Magazine launches today and costs £2.99. You should be able to get your hands on a copy from newsagents and supermarkets.
Disclaimer: We were sent a copy of the magazine for review purposes but, as always, all opinions expressed here are our own.